Great, They’re Converted!
As a brand, you’ve reached your customer, they like your product and they’ve made a purchase. But, the best is yet to come.
The success rate of selling to a new customer is
5-20%
The success rate of selling to an existing customer is
60-70%
The cost of acquisition is always increasing, so once you have a customer on board, winning their loyalty is not only rewarding, it’s extremely cost-efficient.